The Spirit of Summer
Born from the energy of Venice Beach, California, Faherty’s Summer Preview Collection is a tribute to the surfers and skaters who shaped a movement — the pioneers of the surf and skate culture dating back to the 1970's.
Today, a new generation carries Venice Beach’s colorful legacy forward. We teamed up with Venice-based GRLSWIRL, a global community of women redefining skate culture. Photographer Monroe Alvarez, one of GRLSWIRL’s co-founders, shot the collection, showing us the sandy beaches and boardwalk streets she calls home.

Retro Reinvented
Faherty is built on the spirit of the past, reimagined for today. We take the staples that defined style 60 years ago and craft them with the highest quality materials, thoughtful design, and a relentless commitment to sustainability. The result is a timeless collection that embodies everything we love about Southern California: the easygoing energy, the adventurous spirit, and the effortless style of an era when things were made to last.
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Linen Sweater Polo
Where laid-back ease meets sharp style. The Short-Sleeve Sweater Polo is made from 100% linen, it’s lightweight, breathable, and built for the warm days ahead. The classic polo silhouette gets an upgrade with the natural texture of linen, giving it a relaxed yet refined vibe. Dress it up with chinos or keep it casual with your favorite shorts.
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All Day™ Shorts
You know them, you love them, our All Day™ Shorts look perfectly tailored with a flat front style and have the water-repellant technical performance of swimwear for increased movement and breathability. Finished with an inner drawstring, mesh-lined pockets, and a zipper fly, these shorts are expertly crafted for all-day functionality.
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The New Dogtown Community of Venice Beach
Our partnership with GRLSWIRL spotlights a new generation of skaters — women empowering each other, pushing past fear, and sharing the stoke across the globe. Photographer Monroe Alvarez, one of GRLSWIRL’s co-founders and Venice Beach local, captured our Summer Preview.

Avalon Dress
A versatile take on the classic utility dress, this tank silhouette blends laid-back ease with thoughtful details. Designed with a mandarin collar, patch pockets, and a flattering shape, it’s crafted from soft organic cotton with a hint of stretch for all-day comfort and a perfect fit.
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