Faherty is fueled by purpose and optimism. As a family business, our mission is to elevate the experience of comfort and build a future where joy and conscious design lead to positive change for all. We made our teenage dream of a sun-soaked brand come true, and every day we look forward to making high-quality, sustainably-minded, feel-good favorites that you’ll love.
We recognize the impact the fashion industry has on the world, and we’re dedicated to being better stewards of the planet.
We believe that conversation, community, and connection can create real change in the world.
With our event series, Sun Sessions, we bring together good people doing good work through concerts, workshops, dinners, and more.
Currently, 10% of the sales from all of our Indigenous-inspired prints are donated to organizations supporting Native communities. By 2021, all of our Indigenous-inspired prints will be replaced by artwork from inspired Indigenous designers, like Doug Good Feather (Lakota) and Bethany Yellowtail (Crow/Cheyenne).
Hector Guadalupe, the founder of A Second U, has been a close friend and trainer to Faherty for years. We participate in and support this incredible program, which has worked with and placed 197 formerly incarcerated men and women in the personal training industry — with no re-offenders.
Over the years, we have partnered with United Natives, Artists for Peace & Justice, Project Rubicon, The Trevor Project, Orenda Tribe, and the Audre Lorde Project on a number of special projects.
Alex Faherty is Founder and CEO of Faherty. Prior to beginning this company, AF began his career in business and finance. Alex ensures we grow responsibly and holds us accountable to making the right decisions to build a business that will sustain. We like to think of Alex as the Faherty Brand’s head coach.
Mike Faherty is the Founder and CCO of Faherty. With a background in product design, Mike is the creative mind behind Faherty and the one driving our relentless attention to detail in everything we make. His inspiration and vision is the foundation of what we do here and what makes our products last a lifetime.
Kerry Faherty serves as the Chief Impact Officer at Faherty – overseeing our sustainability efforts, partnerships, and Sun Sessions (our event series focused on creativity, community and connection). Pre-Faherty, Kerry worked as a lawyer and had her own meditation company. She leads us to be more conscious, caring and empathetic with our decisions every day.